When reading tech posts about smartwatches, the reviewers frequently stipulate that a round display is the “proper” display for a smartwatch based on the majority of analog watches having a round display. I understand the reviewers’ reasoning; however, for my needs, a rectangular display is preferred. Being the tech addict that I am, I have purchased too many smartwatches with a plethora of screen technologies.
I prefer a digital time display so the usual (which I do not agree with) statement that an analog watch face only looks good on a round display does not apply. I also use the smartwatch to display bus arrival times; the live arrival times look more “natural”, and easier to read on the rectangular screen without the top / bottom lines being truncated by the round smartchwatch display. Ditto for notifications.
I realize a round smartwatch display is the proper fit for many people, but for my needs, I will always prefer a more computer like rectangular screen.